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Fine Art: William Zuback photographs
Fine Art Blog: William Zuback Fine Art
Portrait commissions: BacktotheZu Studios
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When I create my photographs I am reminded that everyone comes to life experiences differently. I’d like the viewer of my work to come away feeling visually satisfied but intellectually curious. I feel most successful when I’ve connected with the viewer on an emotional level but left room for interpretation.
My fine art work is driven by the narrative but enhanced with the technical story telling abilities of the photographic process. A glint of highlight, how I bring out the texture on a certain object or how re-cropping the image in the viewfinder, can turn an average image into an extraordinary one. These are the little victories that fuel my desire as a visual story teller. I find each of my photographic themes a journey of discovery and learning. I enjoy new paths that challenge my comfort zone. Whether I'm pushing those boundaries with the subject matter or the material or technique that I am using, it is always more about the journey and not the final destination.